Second Cup Reaches 250,000 Members on its Primo Rewards Loyalty App

Our new and improved Primo Rewards loyalty app

The Second Cup Coffee Company Inc. is thrilled to announce a significant milestone reaching 250,000 members for the Primo Rewards loyalty app.

The Primo Rewards loyalty app, which was introduced to enhance customers' experience, has proven to be an immense success since its launch in mid 2022. This demonstrates the strong connection built with valued customers and their unwavering loyalty to the Second Cup brand.

With the Primo Rewards loyalty app, members are rewarded for their continued patronage, enjoying exclusive benefits, personalized offers, and exciting promotions. The app provides a seamless and convenient way for Second Cup enthusiasts to order their favorite beverages, explore our diverse menu, and stay connected with The Second Cup community.

The Primo Rewards loyalty app has been designed to create a more personalized and engaging experience for Second Cup customers. By understanding their preferences and tastes, we can tailor recommendations and offers to suit their individual preferences, ensuring they receive the utmost satisfaction with each visit.

Celebrating this significant milestone, Second Cup is thrilled to announce plans to expand the availability of the Primo Rewards loyalty app to all regions this year. This expansion will enable cafe lovers across the globe to enjoy the benefits and rewards offered by the app, regardless of their location.

The Second Cup Coffee Company Inc. is committed to providing exceptional service and experiences. Second Cup strives to continuously innovate and evolve, ensuring that Second Cup loyal customers receive the best possible rewards and benefits. The expansion of the Primo Rewards loyalty app to all international regions is just one example of the dedication to enhancing customers' cafe journey.